Personal Information
Entreprise/Lieu de travail
Melbourne, Australia, Victoria Australia
Profession
Communications Planning & Content Strategy
Secteur d’activité
Advertising / Marketing / PR
Site Web
twitter.com/votekatet
À propos
The days of conventional marketing are over. Driven by seismic shifts in media and technology, communications and brand experiences are no longer delivered en masse, as static and controlled ideas; they’re distributed, personal, and inherently participatory, and they often move in real-time. This poses a challenge for businesses large and small – adapt or … become grossly irrelevant.
Culturally, we’ve just entered a ‘post-truth’ era. We live in a world divided by fear; trust in all of our major institutions is at an all time low, and people are now more inclined than ever to be influenced by appeals to their personal beliefs – which may be wrong! – than by objective facts. One has to qu...
- Présentations
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The value of brand
luciantrestler
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il y a 6 ans
Nemawashi
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il y a 9 ans
Connect With Your Audience
Slides That Rock
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The battle for attention
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il y a 8 ans
The Future of Everything
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il y a 7 ans
Customer As Strategy
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il y a 7 ans
brands, content and the drug dealers of attention
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il y a 8 ans
The 2017 Content Marketing Framework
Content Marketing Institute
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il y a 7 ans
Apple Case Study
Beloved Brands Inc.
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il y a 12 ans
Auditing Your Agency's Business Model
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il y a 9 ans
Crap. The Content Marketing Deluge.
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•
il y a 11 ans
Pixar's 22 Rules to Phenomenal Storytelling
Gavin McMahon
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il y a 10 ans
Edelman Cloverleaf™ Forecast
Edelman
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il y a 8 ans
The 7 Principles of Conversion Centered Design
Kissmetrics on SlideShare
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il y a 10 ans
50 planners to watch in 2014 - The Planning Salon
Julian Cole
•
il y a 10 ans
What is Comms Planning?
Julian Cole
•
il y a 10 ans
BFBM(6-2015) Connections Fuel Creativity by U Tin Zan Kyaw
Hub Myanmar Company Limited
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il y a 8 ans
In the end, the best customer experience wins, no matter who makes it - v.2
Helge Tennø
•
il y a 9 ans
Future Media
Helge Tennø
•
il y a 14 ans
Psychology of Social Sharing
Jason Myers
•
il y a 10 ans