Braze (formerly Appboy)

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Braze (formerly Appboy) is a lifecycle engagement platform that forms strong bonds between people and the brands they love. We empower brands to humanize their connections with customers through technology, resulting in better experiences and increased retention, lifetime value, and ROI. Teams use Braze to deliver highly personalized messaging experiences that span across channels, platforms, and devices. This is made possible by our stack, which is located at the core of a modern marketing technology ecosystem.

mobile marketing marketing mobile customer engagement user engagement apps user loyalty user retention personalization engagement digital marketing crm customer relationship management customer retention mobile apps marketing automation app marketing best practices conversions technology gafa ios 11 android oreo augmented reality travel and tourism gaming revenue in-app purchases ltv onboarding big data metrics holiday food native advertising customer segmentation digital media media ecommerce retail in-app messaging deep link mobile app monetization sxsw push notifications web psychology growth mobile application development customer loyalty

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