Malcolm MacGregor
3 SlideShares 65 Abonné 236 Suivis
Personal Information
Entreprise/Lieu de travail
Other
Profession
Driving Revenue Growth / Digital & Social Marketing / Business Transformation Executive
Secteur d’activité
Advertising / Marketing / PR
À propos
Business leader, sales executive and entrepreneur with over 10 years of experience in global business development and account management Digital marketing experience includes global business development (US, EU and Canada), partnership strategy, social analytics, brand strategy, media, ecommerce and content marketing Industries experience includes automotive, travel, telco, packaged goods, banking, beverage, pharmaceutical, gaming and technology platforms Club and Chairman’s Award recipient for being the firms top global revenue producer Specialties: Executive leadership and general management New business development Sales and Client Relations Expert Solution Selling Expert Social M...
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Mots-clés
paid media earned media content marketing social marketing video campaign planning engagement model personal branding owned content brand engagement facebook social-media-marketing social-technology social-media-management social-media-measurement measurement-science social media strategy agile content active market research brand conversion dynamic audience profiling real-time seeding and measurement agile audience media real time creative brands marketing and advertising
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