WorkSENIOR VICE PRESIDENT SCIENCE & INNOVATION - MEMBER OF THE CHAIR DATA SCIENTIST ECOLE POLYTECHNIQUE
Industry Technology / Software / Internet
About Bruno Teboul graduated from University of Paris Est-Val de Marne (Master in Philosophy of Sciences), and from Ecole Polytechnique, EHESS (Post-Graduate Diploma in Cognitive Sciences) and HEC Executive MBA.
Currently PhD candidate and Lecturer at University Paris-Dauphine.
The development of Neuromarketing in the United States and France: network-actors, traces and controversies (under the direction of Professor Pierre Volle, University Paris-Dauphine).
The objective of this thesis is to understand the comparative development of neuromarketing in the US and France by focusing on neuromarketing actors, theories, practices and controversies. We begin by defining the history...