James Sanderson

Greater New York City Area United States

Creative Director, Principal at Sanderson

Design

James uses creativity to solve problems for businesses, places and people. He believes in developing new products and services that aren’t just about creating more stuff but about creating a better reality. James has stood at the intersection of business and design for most of his career working to use design to translate businesses brand ideas into meaningful consumer actions. James excels at making brands exciting, credible and simple. A natural nomad, James has worked in London, Eastern Europe, Asia and the Middle East on a wide range of creative assignments including identity, print, packaging, product, mixed media, environmental and retail for clients such as Pepsi, PG&E, WaMu, Liv...