Rob Rosen

82 Abonné

Experienced digital marketing strategist who's mission is create relevant consumer experiences through digital advertising channels. Strives to connect consumers to brands by leveraging technology, performance marketing techniques all with the plan, test, measure mindset. Specialties: Interactive Media Planning and Buying Online Lead Generation Search Engine Marketing Affiliate Management Predictive Model/Scoring Leveraging analytics to drive insights and action Forecasting Marketing Strategy Digital Strategy

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Rob Rosen

Activate Tech & Media Outlook 2018

Growth Hacking

Startup Metrics, a love story. All slides of an 6h Lean Analytics workshop.

Lean Startup Metrics & Analytics

Email Marketing 101: Strategy

[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experiments

The Art of Product Marketing

The Dictionary of Brand by Marty Neumeier

Startup Opportunity Discovery & Evaluation (SXSW)

How Startups Are Changing Marketing As We Know It

iPhone AppStore Secrets - Pinch Media

GoKart Labs Core Values - Our Culture Code

The Hunt for Product/Market Fit

Lessons Learned From The Front Lines Of Mission-Driven Media

Data that persuades: Annotated - from SES SF 2012

The Brand Strategy Canvas: a One-Page Strategy for Startups

Social Media Monitoring Tools and Services Report 2015, 6th Edition - Public Excerpts

[500DISTRO] The Only Metric That Matters

From User Zero: Lessons from Growing Startups From Scratch

How to Invent Two Businesses in One Day