Sara Pupin

42 Abonné

- Analysis and positioning for the italian market - Definition of medium-long term marketing strategy - Definition and management of the seasonal catalogue (products, offers and editorial plan) - Definition and management of the fidelity program and CRM activities - Development of brand positioning strategy and construction of a brand awareness plan - In store communication - Definition and coordination of in-store events (blogger, community, events) - Definition and management of the opening campaigns - ATL and BTL strategy and coordination - Development and coordination of digital and e-commerce strategy - Analysis, definition and management of online catalogue - Social and mobile strat...

mobile couponing mobile marketing brand community gamification branding social network blogger social media marketing social media strategy crm customer journey map customer journey mobile mobile payment emetrics summit corporate mobile app casabrico mobile m-site mobile app social media week torino pointification smw torino e-loyalty community bricocenter e-loyalty program community brico

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Sara Pupin

Présentations

CasaBrico - community & e-loyalty

CasaBrico Brand Community

Il mobile marketing nella strategia cross-canale

Mobile Marketing - trends 2014

Customer Journey Map

Social network & blogger nella strategia di lancio di un brand

J’aime

The Brand Gap