Personal Information
Entreprise/Lieu de travail
Greater New York City Area United States
Profession
Chief Commercial Officer at CMI/Compas
Secteur d’activité
Medical / Health Care / Pharmaceuticals
Site Web
www.susandorfman.com
À propos
Marketing, data strategy, customer segmentation expert; chief commercial officer; published author and industry speaker working in the Life Sciences sector. Vast experience in promotional strategy development, omni-channel/multi-channel media and relationship marketing, customer insights and media innovation to reach, engage, and deliver a return on customers. Doctor of Health Administration
Mots-clés
social media
healthcare
pharma
pharmaceutical industry
pharmaceutical
web-based health
crm
sphere of influence
patient 20
health 20
physicians
patients
life sciences
health
pharmaceuticals
pharmaceutical drug
multi-channel promotion
physician marketing
multi-channel marketing
dtp
media trends
obamacare
emr
medical information
ehr
customer insights
unified communication
influence networks
community of practice
communities of practice
social marketing
budget
influence spheres
marketing
thought leader
promotion
kols
influencer
diffusion of innovation
kol
influence
outcomes
patient compliance
ehealth
adherence
copay
diabetes
Tout plus
- Présentations
- Documents
- Infographies