Hrivnak
230
Abonné
Personal Information
Entreprise/Lieu de travail
Prague, The Capital, Czech Republic, CZ Czech Republic
Secteur d’activité
Apparel / Fashion
Site Web
www.hrivnak.cz
À propos
A linguist originally, I acquired most of my marketing/advertising experience in the developing markets of CEE in the last 20 years. My domain has been strategic planning and brand identity since 1998.
Specialties: branding and identity, integrated communication strategy, planning, qualitative market research
Mots-clés
branding
marketing
brand
research
internet marketing
netnography
archetype
brand management
archetypy
change
rebranding
cee
czech
marketing research
naming
narrative
myth
career_days
2013
corporate culture
startup company
hrivnak
social media
online communities
placebranding
blue_events
konference
basics
značka
internal branding
internal communication
customer management
technology
mdp
csr csv
consumers
trend
2011
cigarettes
positioning
co-creation
brands
zmena
znaka
logo
plnovn
innovation
jup
ethnography
t-mobile
usability
kofola
product development
workshop
yoplait
youghurt
identity
logio
research ethnography mars youngconsumers culture
nivea facilitation insights research
prednaska
marketingtrend
spotrebitel
etno
vzkum
improv
business
training
drama
communication_skills
Tout plus
- Présentations
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