Personal Information
Entreprise/Lieu de travail
Milan Area, Italy, Italia Italy
Profession
Founder and Managing Director at VALUE LAB --- Marketing and Sales powered by Analytics, Data and Technology
Site Web
www.valuelab.it
À propos
Marketing, Sales and Retailing consultant with broad experience in a wide range of industries, achieved in almost 25 years of activity both as Consultant and Managing Director of Consulting Firms.
My passion is to help Organizations transform their marketing, sales and customer management approaches with help of Analytics and Technology in order to remain or become leaders in today's challenging customer + omnichannel + big data driven markets.
In the last years I was CLIENT MANAGER and / or PROJECT MANAGER for: 3M, ABB, Almaviva, Alpitour, Ambrosetti, Amplifon, Api, Astra Zeneca, Avanzi, BancoPosta, Blockbuster, Citibank, City Life, Cofidis, Coin, Conad, Conforama, Costa Crociere, Ess...
Mots-clés
marketing
geomarketing
lab
value
micromarketing
comunicazione
crm
location
gis
value lab
data mining
volantinaggio
territoriale
based
geo marketing
analisi territoriali
marketing territoriale
geointelligence
sistemi informativi territoriali
software geomarketing
retail
consulenza retail
consulenza crm marketing loyalty vendite
gestione marketing database
analytics
marketing database management
profilazione clientela
ottimizzazione campagne di marketing
sistemi informativi geografici
business analytics
business intelligence
workshop
sas
smau
clienti
profilazione
traffico
viaggi
valuelab
agenzie
aumentare
mobile
settore
travel
mirata
loyalty
formatpromozioni
promo-pubblicitaria
prezzo
pricing
punto
vendita
assortimento
merchandising
negozio
customer
experience
personalizzazione
mercato
osservatorio
mass
customization
ricerche
sistemi
informativi
territoriali
geografici
crmsistemi
analisi
marketingsegmentazione
mail
volantinidirect
diretto
target
door
line
below
media
marketingpianificazione
direct
prosumer
mappe
vendite
soluzioni
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