Personal Information
Entreprise/Lieu de travail
Washington D.C. Metro Area, VA United States
Profession
CEO. Marketing Researcher. #1 Bestselling Author. Keynote Speaker
Secteur d’activité
Technology / Software / Internet
Site Web
www.bixaresearch.com
À propos
Sarah Weise is the CEO of award-winning market research agency Bixa and #1 bestselling author of InstaBrain: The New Rules for Marketing to Generation Z. Over
the course of her career, Sarah has conducted cutting-edge customer research and crafted consumer-facing experiences for over 100 brands including Google, Capital
One, PBS, and Real Warriors, to name a few. She is passionate about delivering forward-thinking products that are captivating, magical, and radically intuitive. Sarah
lectures at Georgetown University's McDonough School of Business on marketing strategy for the next generation of customers and she speaks at conferences worldwide.
Mots-clés
user experience
ux
digital marketing
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lean ux
user experience design
secrets of simplicity
design thinking
usability testing
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content marketing
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research
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analytics
search engine optimization
lean
ui
strategy
stakeholder
client management
communications
engagement
graphic design
time saver
upa
upa 2010
upa2010
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