ChatThreads

Boston, MA United States

Advertising / Marketing / PR

ChatThreads tracks how, when and where consumers come into contact with brands in real-time, and analyzes how these encounters impact brand affinity and purchase behavior. ChatThreads believes the most important impressions are real impressions - what the consumer actually notices. These touchpoints are tracked using ChatThreads' BrandEncounters™ Platform. ChatThreads clients include leading brands and their agency partners including Coke, Frito-Lay, Hamilton Beach, illy, Kraft, Microsoft, BzzAgent and House Party.